Gently cleanses. Deeply nourishes. Locks in hair color. What It is Formulated To Do: This non-detergent, low-lathering shampoo fixates hair color, adds shine, and restores what the hair lost during its chemical process, all while soothing and nourishing the scalp. Lemon zest extracts, chamomile, and St. John's wort extracts prevent the leak of artificial pigments, while the acidic pH of the lemon peel seals the hair cuticle allowing the color to remain dense and vivid. The extremely hydrating.