What it is: A professional performance hair dryer with a salon strength motor for fast drying and ionic technology for a smooth, salon-style finish in half the time. What it does: The air hair dryer doesn't just dry your hair, it uses advanced ionic technology, an industrial ionic generator placed closer to the nozzle, therefore closer to the hair, which means you get the full benefit of the emitted ions. This locks in the moisture and delivers softer, smoother, shinier results that last longer with less frizz and flyaways. The powerful 1600W AC motor helps reduce frizz and provide a salon-worthy finish in half the time. Variable power and temperature controls to easily adjust to your hair type and style. Variable power and temperature controls to easily adjust to your hair type and style.Features and benefits:- Salon-worthy finish in half the time.- 1600W AC motor- Advanced ionic technology reduces frizz and flyaways.- Ergonomic design is evenly balanced for easy handling and comfort.- Includes a concentrator nozzle- Cool shot button fixes your style in place- Variable power and temperature control (two speeds and three heat settings) allow for better control of stylingHow to use: For more wave: Dry small sections at a time, holding a round brush vertically.For more volume: Dry small sections at a time, holding a round brush horizontally.Lift and separate your hair as you dry to create soft volume as well as giving a frizz-free finish.Set your style with the cool shot button for a salon-worthy finish.