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What it is: An ultimate water-based pomade that goes on clean and heavy, allowing you to manipulate your hair any way you please. What it does: From traditional pompadours to classic red-carpet looks, this extreme-hold, high-shine pomade holds all day-no maintenance needed. How to use: Start by rubbing a nickel-sized amount between your palms and fingers and apply to dry hair. Pinch and twist hair strands for individualization and texture. Or,
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