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Stores like Roolee create a sense of ease through their clothing.
You might start to browse through their designs and quickly doze off to daydream about sipping coffee on a patio while waves crash in the background.
Roolee and other legit online clothing stores that cater to a similar demographic offer trendy, yet simple, mod designs.
In this article, we’ll take a look at Roolee and stores similar to Roolee to help you choose the best options for dressing up, while also keeping it casual.
Overview Of Roolee
This brand carries clothing for family folks, particularly for mothers and kids.
Roolee defines their brand as a “family business run by love, hard work, and you”—a message that’s meant to inspire. Many Roolee reviews also praise the brand for its great customer care.
Their clothes are colorful, cozy, and ‘Instagram-worthy.’
You’ll probably catch yourself imagining what it would be like to get a golden retriever and move your family to the sunny East Coast, or at least vacation in San Diego every year. Below are a few highlights of the brand.
Highlights
- Trendy products at affordable prices
- ‘Roowards’ program for collecting points and accessing discounts
- Ideal for warmer seasons
- Great variety of styles and sizes
How We Chose The Best Stores Like Roolee
We chose stores like Roolee by considering the price range, style selection, and quality as well as brand values and customer convenience.
In the section below, we’ll take a look at these key factors that better inform our shopping decisions.
Price
Prices at Roolee boutique and shops like Roolee seem to be affordable for almost every wallet. Every one of these stores runs regular sales and special promotions as well.
Style
Simplicity reigns when it comes to all styles offered at Roolee and stores like Roolee. Their offerings feature minimalistic, simple, and cutesy products.
Quality
While the commitment to sustainable material production is not always clearly stated, there’s a variety of quality materials to choose from at stores like Roolee—particularly, pieces made from cotton and linens.
Selection
Selection is definitely not lacking at any of the stores like Roolee. There’s something for everyone, even for those who are just looking for nifty summer attire.
Convenience
Online stores like Roolee offer discounts and free shipping for larger orders. Their websites are easy to navigate and shoppers can create customer accounts to track their orders.
Diversity & Inclusion
Stores like Roolee celebrate women of all ages and body types. It’s easy to note that women modeling Roolee clothing look like the women that would wear their clothes, which can be really empowering.
10 Best Stores Like Roolee
We’ve compiled a list of 10 top stores like Roolee that feature trendy and down-to-earth products for men, women, and kids.
#1 – Free People
Free People designs cozy and relaxed fits. They feature a number of designs that are laid back and boho chic.
Their selection is huge—you can even shop by activity (for example, hiking) and you’ll be taken to a curated section, which makes it easier to shop.
What’s interesting about this brand is that they’ve started a number of initiatives in response to the greater social justice movement.
Some examples include their volunteer program offered to all of their full-time employees through which they can get four paid days a year to volunteer with one of their 42 non-profit partners.
They’ve also partnered with our sisters at Girls Inc., to support young women in inner-city communities around the US. Plus, they’ve joined the William Way’s Trans Resource Center and have partnered with them to support the local LGBTQ+ community.
#2 – One Loved Babe
One Loved Babe designs celebrate moms and daughters. They sell clothes that are fit for moms and daughters of all ages. Their sizes run from small to plus size.
Their website is easy to navigate—all the info is right at the top! The dresses and tops come in many styles and the prices are accessible. Most items they sell are under $100 and that includes the footwear.
They celebrate diversity and feature all ages and body types. Since their models look like themselves, it’s easy to note that One Loved Babe also will empower and inspire their customers.
#3 – Neesees Dresses
Neesees Dresses creates church dresses and promotes simple designs. They describe their brand as beautifully modest.
On top of dresses, they also offer tops and skirts in pastel and bright colors (a lot of white). Everything is under $100 and they offer free shipping on orders over $100. Their sizes run from small to extra-large.
While Neesees Dresses seem to cater to a very specific demographic, their stylish maxi dresses could be a great choice for occasions like summer BBQs or any other outdoor gathering.
#4 – Clad & Cloth
Clad & Cloth promotes confidence and independence through their cool, calm, and collected designs.
While their main products are dresses and skirts, you’ll also find tops and jackets on their website. Dresses range from bodycon and minis to sequin and floral maxis. Each dress costs around $100 and shipping is free for orders over $75.
They are always looking for collaborators and currently feature a couple of collections they’ve created in collaboration with names that are well established in the influencer world.
#5 – The Pink Desert
The Pink Desert is an all-women-led company that creates clothing and accessories for women who navigate work, family, and personal growth all at the same time—much like the all-women team behind the brand.
Their prices are very accessible (many products can be found for under $50). Their selection is great as well and they carry swimwear and accessories.
The Pink Desert offers personal styling sessions and customers can book an in-store appointment in advance.
#6 – Boden
Boden started off by selling menswear first and today they also offer clothing for women and kids.
It’s a great place to shop for everything you need to wear on a family vacation. The brand is very much family-focused.
You can expect to find a lot of tailored dresses featuring colorful prints. Similarly, the men’s section features polo T-shirts in solid colors and dressier shirts in stripes and patterns.
Although their prices might seem a bit high, their focus is on using sustainable materials. For example, they are committed to reducing their use of polyester across all departments by the end of 2023.
#7 – Bohme
Bohme’s mission is to help its customers find clothing that makes them look and feel their most beautiful.
They are one of the boutiques like Roolee that feature boho-chic designs. Their clothing is great for warmer seasons and there are a lot of style and color variations in their collection. Their products also sell at very affordable rates.
Bohme supports a number of charities. As part of their mission to empower women, they work with local women’s shelters in the founder’s native country of Brazil.
Just like Free People they also offer paid time off for employees to volunteer with organizations of their choice.
#8 – Mikarose
Similar to some other stores like Roolee we’ve seen on this list so far, Mikarose sells fun and trendy dresses that encapsulate a modest sense of style.
They offer dresses, skirts, but also tops and plaid jackets! You can find a lot of clothing in soft colors as well as black and white. The prices at Mikarose range from $20 to $70.
Mikarose’s designs work for women from all walks of life—moms, students, working women, and basically anyone who likes pairing dresses, cardigans, and big velvety hats.
#9 – Sweet Salt Clothing
Sweet Salt Clothing offers midi, maxi, and knee-length dresses and skirts. And if you’re looking for accessories to add to your outfits, Sweet Salt Clothing offers a large selection of bags, purses, hats, and men’s ties that come in many colors.
They feature models of all ages and body types on their website and promote diversity and a sense of inclusion.
They have a solid social media presence on Instagram and Twitter and seem to value that online connection with their shoppers.
#10 – Luca + Grae
Luca + Grae designs trendy and stylish basics for an everyday look. They feature soft and earthy tones and sell trendy footwear that comes in a variety of different styles.
Customers get 10% off their first order and they offer services such as paying via installments with Afterpay, allowing customers to purchase products right away and pay for their orders in four equal payments made every two weeks without any interest.
Which Stores Like Roolee Are Closest In Comparison?
Free People and Clad and Cloth are two stores that compare best to Roolee.
Other stores like Roolee we have listed have a similar aesthetic, but the boho-chic vibe that is prevalent at Roolee prevails most at Free People and Clad and Cloth in equal measure.
Which Stores Like Roolee Are The Most Affordable?
The Pink Desert is the most affordable shop on our list of stores like Roolee.
For example, all of their footwear can be purchased for under $100. On top of that, they offer mind-blowing sales deals.
Which Stores Like Roolee Offer The Best Quality?
Out of all stores like Rooloo we mentioned so far, Boden offers the best quality—especially because their production practice is geared towards sustainability.
Right now, they are working towards this goal: that all their clothing will be made from sustainable materials by 2025.
Final Thoughts
Simplicity is not always easy to come by or achieve when we think of trends and fast fashion. And keeping an outfit ‘simple’ can definitely be more challenging than going all out.
This is why stores like Roolee exist—to remind us that we should dress to impress ourselves first and foremost.
If simplicity is what you seek to feel and look your best, there’s a huge wave in the fashion industry that celebrates exactly that.
Looking for more store alternatives? We’ve got you covered:
Stores Like Pretty Little Thing
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